Customer loyalty: To provide products, services and solutions of the highest quality and deliver more value to our customers that earns their respect and loyalty.
Underlying beliefs supporting this objective:
- Our continued success is dependent on increasing the loyalty of our customers.
- Listening attentively to customers to truly understands their needs, then delivering solutions that translate into customer success is essential to earn customer loyalty.
- Competitive total cost of ownership, quality, inventiveness, and the way we do business drives customer loyalty.
Profit: To achieve sufficient profit to finance our company growth, create value for our shareholders and provide the resources we need to achieve our other corporate objectives.
Underlying beliefs supporting this objective:
- Profit is the responsibility of all.
- Balance of long-term and short-term objectives is key to profitability.
- Profit allows us to reinvest in new and emerging business opportunities.
- Profit is highly correlated to generating cash, which brings more flexibility to the business at a lower cost.
- Growth: To view change in the market as an opportunity to grow; to use our profits and our ability to develop and produce innovative products, services and solutions that satisfy emerging customer needs.
Underlying beliefs supporting this objective:
- Growth comes from taking smart risks, based on the state of the industry that requires both a conviction in studying the trends, but also in inducing change in our industry.
- Our size (and diversity of businesses) gives us an ability to weather economic cycles and turn them to our favour.
General Manager
Senior Technician
Senior Technician